EYELINER


Elevate your eye look with Red Aspen Eyeliners!

Meet Naomi's Eyeliner, Lucy's Lash Pen, and Gel Eyeliner!

Whether you aim for a natural eye look or are a cat eye gal, we've got an eyeliner to suit your needs!

TRAINING

Benefits

Gel Eyeliner

Cruelty-Free

Easy to Apply

Aspen Verified

Vegan

The Details

Get ready to slay all day with Red Aspen’s all-new Gel Eyeliner! Soft, smooth, and seriously pigmented, she glides on like a dream with just one swipe, packing a punch of color that sticks around without fading. Lightweight and long-lasting, it’s your new go-to for eyes that wow from morning to night.

How to use

  1. Apply liner as close to the lash line as possible, along the length of the lid. 
  2. Build thickness as desired.
  3. Twist up only what you need.
  4. To sharpen, remove the bottom sharpener and twist over the pencil.
  5. Be sure to secure the cap tightly after use. This helps to preserve the creaminess of the product and prevent the gel eyeliner pencil from drying out. 

Benefits

Naomi's Eyeliner

Cruelty-Free

Easy to Apply

Aspen Verified

The Details

Naomi's retractable eyeliner pencil features a smudge tip and built-in sharpener. The rich formula glides on smooth and stays blendable after application, then dries to give you a long-lasting finish that won't budge. Whether it's a sharp wing or a smokey eye, this eyeliner helps you achieve a gorgeous makeup look!

How to use

1. Uncap and draw across the lash line.
2. If desired, work quickly with the smudging brush to smudge the line for an instant smokey eye. 
3. Close the cap tightly to preserve freshness.

Benefits

Lucy's Lash Pen

Cruelty-Free

Vegan

Easy to Apply

Beauty Solution

Good For You

The Details

Upgrade your lash game with Lucy's Lash Pen! This easy to use false lash glue pen has a latex-free, fast-drying formula that simplifies your makeup routine. Featuring a precise and comfortable felt tip, it leaves your eyes perfectly primed and ready for a pair of lashes.

How to use
1. Give it a shake
2. Apply lash liner to your natural lash line. For longer wear, just apply an extra dab of lash liner to the inner and outer corners of your false lash.
3. Apply your falsies directly on top of the liner, and that’s it!

Description

Documents & Training Materials

DOWNLOAD MARKETING

WHAT IS NAOMI’S EYELINER?

 A mechanical pencil liner that sharpens or smudges perfectly to help you achieve whatever look you’re after!

WHAT COLORS DOES NAOMI’S EYELINER COME IN?

Brown Matte

HOW DOES THE NAOMI’S EYELINER WORK?

Whether you apply it thick or thin, this liner goes on smooth and stays blendable for 20 seconds until it sets in place to give you a long lasting line that won’t budge.

WHAT INGREDIENTS ARE IN NAOMI’S GLAMBAM EYELINER?

ISODODECANE, MICROCRYSTALLINE WAX / CERA MICROCRISTALLINA, SYNTHETIC FLUORPHLOGOPITE, HYDROGENATED POLYCYCLOPENTADIENE, IRON OXIDES (CI 77499), BEESWAX / CERA ALBA, IRON OXIDES (CI 77492), METHYL METHACRYLATE CROSSPOLYMER, IRON OXIDES (CI 77491), POLYETHYLENE, TITANIUM DIOXIDE (CI 77891), HYDROGENATED POLYISOBUTENE, VINYLDIMETHYL/TRIMETHYLSILOXYSILICATE STEARYL, DIMETHICONE CROSSPOLYMER, COPERNICIA CERIFERA (CARNAUBA) WAX / COPERNICIA, CERIFERA CERA, PENTAERYTHRITYL TETRA-DI-t-BUTYL, HYDROXYHYDROCINNAMATE, TOCOPHEROL

WHAT IS NAOMI’S NET WEIGHT?

0.01 oz/0.30 g

TELL ME WHAT MAKES NAOMI’S EYELINER SO AMAZING?

Cruelty free, sulfate free, phthalate free, and paraben free

*Naomi contains beeswax, so she is not vegan

WHERE IS NAOMI'S EYELINER MADE? 

Germany

HOW MUCH DOES NAOMI’S EYELINER COST?

$18

What is the difference between Lucy's Lash Pen in clear, black, and brown?

Clear: Lucy in Clear is a felt-tip lash adhesive pen that delivers clear adhesive to the eye line with ease and precision. This amazing, clear pen will leave your eyes ready for a fabulous pair of faux lashes. Though it applies like Lucy in Black, it will not provide an eyeliner effect.

Black: Lucy in Black is a quick-drying Eyeliner and Lash adhesive pen in black. The latex-free, blackest-black formula of Lucy pairs perfectly with her felt-tip applicator.

Brown: Lucy in Brown adds a soft dimension to your eye with it's easy-to-apply, quick-drying eyeliner and lash adhesive pen. The latex-free, brown formula of Lucy pairs perfectly with her felt-tip applicator. It applies just like Lucy in Black, providing the same wonderful eyeliner effect. Brown eyeliner is also great for lengthening the appearance of your lashes and making your eyes really pop.

CAN I USE LUCY IN CLEAR OVER ANOTHER EYELINER?

Of course! That’s the beauty of this clear pen. Lucy in Clear gives you the ultimate flexibility while giving you a precise adhesive application experience. Lucy in Clear can be used over any eyeliner your heart desires—or none at all!

I JUST OPENED A NEW LUCY LASH PEN IN CLEAR AND MY LASH DIDN’T STICK! WHAT DO I DO?

Be sure to prime your Lucy Lash Pen in Clear before using it for the first time. You can prime the clear pen by swiping it a few times on the top of your hand until adhesive dispenses evenly.

HOW DO I REMOVE LUCY IN CLEAR?

When you are ready to remove Lucy in Clear, we recommend using eye makeup remover and/or makeup pre-cleanse.

ARE THERE ANY TIPS OR TRICKS TO USING THIS PRODUCT?

Clear adhesive pens tend to dry out more easily than pigmented pens, so make sure to put the cap on quickly after use and in between each application. It will help in the longevity of the product. Make sure that your eyeliner is completely dry before applying Lucy in Clear to avoid color transfer to the felt pen.

HOW DO I APPLY LUCY’S LASH PEN?

Give it a shake and apply lash liner to your natural lash line. For longer wear, apply an extra dab of lash liner to the inner and outer corners of your false lash. Apply your falsies directly on top of the liner, no waiting necessary.

WHAT LASHES CAN I USE WITH LUCY’S LASH PEN?

We recommend using Lash Minis and Natural Lashes with Lucy’s Lash Pen. (Courtney Lash, Sandrine Lash, Jeana Lash, Kathy Lash, Andi Lash, and Emmy Lash Mini). Lucy offers a lighter hold than our Brush on Lash Adhesive.

CAN I USE LUCY’S LASH PEN WITH SILK AND FAUX MINK LASHES?

 Lucy is an incredible eyeliner, but if you’re wearing a denser lash we recommend applying her on top of your lash and brush on lash adhesive for longer wear.

WILL LUCY’S LASH PEN IN BROWN MATCH MY EYE COLOR AND SKIN TONE?

Yes! One of the best things about brown eyeliner is how versatile and natural-looking it is, making it a great choice for anyone! Since brown is such a universal, flattering color, it also pairs well with every skin tone!

WHAT LASHES CAN I USE WITH LUCY’S LASH PEN IN BROWN?

We recommend using Lash Minis and Natural Lashes with Lucy’s Lash Pen. (Cozette Lash, Courtney Lash, Sandrine Lash, Jeana Lash, Kathy Lash, Andi Lash, and Emmy Lash Mini). Lucy offers a lighter hold than our Brush on Lash Adhesive.

WHAT IS LUCY’S LASH PEN NET WEIGHT?

0.029 fl oz/0.85 mL.

WHERE IS LUCY’S LASH PEN MADE?

China

HOW MUCH DOES LUCY’S LASH PEN COST?

$18/each

WHAT INGREDIENTS ARE IN LUCY’S LASH PENS?

Clear: Aqua (Water), Acrylates/Ethylhexyl Acrylate Copolymer, Butylene Glycol, VP/VA Copolymer, 1,2-Hexanediol, Polysorbate 20, PPG-26-Buteth-26, Ethylhexylglycerin, PEG-40 Hydrogenated Castor Oil, Sodium Dehydroacetate, Caprylyl Glycol, Bisabolol, Tocopherol.

Black: Aqua/water, Styrene/Acrylates Copolymer, Propylene Glycol, Polyacrylic Acid, Phenoxyethanol, Sodium Benzoate, Xanthan Gum. May Contain +/-: Black 2 (CI 77266).

Brown: Water, Acrylates/Ethylhexyl Acrylate Copolymer, Butylene Glycol, Sodium Polyacrylate, Hydroxyacetophenone, 1,2-Hexanediol, Caprylyl Glycol, Ceteareth-25, Steareth-20, Phenoxyethanol, Sodium Dehydroacetate, Ammonium Styrene/Acrylates Copolymer, Ethylhexylglycerin, Citric Acid, Xanthan Gum, PEG-40 Hydrogenated Castor oil, Disodium EDTA, Dipotassium Glycyrrhizate, Iron Oxides (CI 77491), Iron Oxides (CI 77491(nano)), Iron Oxides (CI 77492), Black 2 (CI 77266 (nano)).

What is Red Aspen Gel Eyeliner?

Our Red Aspen Gel Eyeliner is soft, smooth, and highly pigmented, gliding on effortlessly with just one swipe. She’s also lightweight, making her your new go-to for eyes that wow from morning to night. 

If you’re used to using a pencil liner, you’ll appreciate that this gel eyeliner glides on smoother and delivers a richer color than regular eyeliner pencils, which often need to be sharpened frequently. Best of all, she offers more control and less mess than some liquid liners.

What’s the difference between a gel eyeliner, a pencil eyeliner, and a liquid eyeliner?

Gel eyeliner is a creamy formula, and can come either in a stick form (like pencil liner) or in a pot that you apply with an angled brush. Gel eyeliner offers the boldness of liquid liner with the control of a pencil liner, and allows for more versatility as it can be used for wings, tightlining, waterlines, and more. It sets quickly and is smudge resistant, allowing it to last from morning to night. Gel eyeliner is the perfect option if you are looking for a smooth, creamy application and long-lasting formula for any eye look. 

Pencil eyeliner is a drier formula and comes in a pencil form. It requires sharpening and is not as long-lasting or deep in color as liquid liner or gel liners. It does offer more control and forgiveness for beginners than liquid liner, and can be used for a wide variety of applications, including tightlining, waterlines, smoky wings, and more. If you are looking for control and a subtle look, pencils are a great option. 

Liquid eyeliner is similar to using an ink pen. It's a liquid consistency and provides a bold, precise look (think: super crisp wing), but can be more difficult to control than other eyeliner methods. It is also unsuitable for waterlines and tightlining due to its liquid formula and longer dry time. If you are looking for a bold, sharp look and are more experienced in eyeliner application, liquid eyeliner is a great option.

How long does it take for Red Aspen’s Gel Eyeliner to set?

Our Red Aspen Gel Eyeliner sets in roughly 10-15 seconds.

What looks can I achieve with Red Aspen Gel Eyeliner?

Our gel eyeliner is incredibly versatile, allowing you to create a wide range of looks based on your application technique. Some of the most popular styles include Winged Liner, Smoky Eyes, Cat Eye, and Tightlining.

How do I apply gel eyeliner?

Apply the liner as close to your lash line as possible, following the natural shape of your eye. Glide it along the full length of your lid, building up thickness as desired. For a smoky or smudged look, blend it out gently before it sets.

PRO TIP: Only twist up as much product as you need. This helps keep the tip precise and prevent breakage. Need to sharpen your gel eyeliner? Just pop off the built-in sharpener at the bottom of the pencil and twist it gently over the tip to reshape.

Can Red Aspen Gel Eyeliner be used on the waterline?

Yes, our Gel Eyeliner is ophthalmologist-tested and safe for use on the waterline.

Is Red Aspen Gel Eyeliner waterproof or smudgeproof?

Our gel eyeliner is long-lasting, smudge-resistant, and designed to stay in place all day. While not tested to confirm it's waterproof, it is formulated to last from morning to night.

How do I remove gel eyeliner?

Removing gel eyeliner is easy! Simply use a Red Aspen Makeup Remover Wipe, followed by our RefreshGel Facial Cleanser.

How often should the gel eyeliner be replaced?

It’s best to replace your gel eyeliner every 6 months.

What should I do if my gel eyeliner tip has dried out?

If your Red Aspen Gel Eyeliner tip has dried out, simply twist to expose more of the gel eyeliner and remove the dried tip. Your gel eyeliner tip will now be smooth and creamy again for the next application! You can avoid the tip of your gel eyeliner from drying out in the future by ensuring that the cap is tightly secured after each use.

Is this product cruelty-free/vegan?

Yes, Red Aspen Gel Eyeliner is both cruelty-free and vegan.

Is Red Aspen Gel Eyeliner ophthalmologist-tested?

Our gel eyeliner is ophthalmologist-tested and non-irritating. It has not been specifically tested for sensitive eyes, so if you have sensitive eyes, we recommend doing a patch test before use to ensure it works for you.

Can I sharpen my Red Aspen Gel Eyeliner?

Yes! To sharpen the gel eyeliner, simply pop off the built-in sharpener at the bottom of the pencil and twist it gently over the tip to reshape.

Can I sharpen my Red Aspen Gel Eyeliner?

Yes! To sharpen the gel eyeliner, twist up a small amount of the liner, pop off the built-in sharpener at the bottom of the pencil, and twist it very gently over the tip to reshape. Check out this video for a visual of how to sharpen!

To create a sharper edge for wings or more precise liner looks, gently roll the edge of the liner along a flat surface at an angle.

Does the sharpener end of my Gel Eyeliner come apart for cleaning?

Yes! The sharpener component pieces come apart easily for cleaning. Just pop apart the two pieces and use a cotton swap or other cleaning tool to clean out the sharpener. The two pieces can be pieced back together by clicking them together with your fingers, or placing the component pieces together and reinserting the cap into the eyeliner tube.

What do I do if my liner gets stuck in the sharpener?

If your liner gets stuck in the sharpener, simply pull apart the component pieces and follow these cleaning instructions:

1. Use a thin tool, like a safety pin, to pull out any excess liner from the sharpener.

2. Use a cotton swap or other cleaning tool to clean out the components. 

3. The two pieces can be pieced back together by clicking them together with your fingers, or placing the component pieces together and reinserting the cap into the eyeliner tube.