MERIDIAN, ID - Direct Selling News has included Red Aspen in “The Ones to Watch” article featured in their August 2022 Magazine. Direct Selling News (DSN), a print and online media platform dedicated to the direct and social selling industry, published a list of direct selling startups that are experiencing fast success.
With over 1,000 direct selling companies in the United States, “90% of companies lose the fight by the 5-year mark,” per DSN. All of the companies mentioned in the article are within their first 5 years, have surpassed the $1 million mark in monthly sales, and are experiencing hyper-growth. The article discussed commonalities amongst the successful businesses, such as leaning on core values, flexible business models, and a “no secrets” philosophy.
“It is so exciting to be highlighted by Direct Selling News in this month’s magazine,” says Jesse McKinney, CEO of Red Aspen. “Our mission and dedication to transparency is so important to us at Red Aspen, and it is amazing to be recognized for this in relation to our hyper-growth and success.”
Red Aspen is set to celebrate its 5-year anniversary this October. In their first 5 years of business, Red Aspen has seen rapid growth within the beauty and cosmetics industry. After experiencing groundbreaking success in 2020 and bringing in over $20 million in revenue, progress and growth has not stopped. The female-founded, Idaho-based beauty company brought in $34 million in revenue in 2021.
As a company still in its teenage stage, this is not the first time Red Aspen has been mentioned by Direct Selling News. In 2019, DSN published a company spotlight article highlighting the beauty company’s mission, product strategy, and dedication to empowering women. Red Aspen CEO, Jesse McKinney, was also featured on episode #6 of the DSN Direct Approach Podcast in 2021, where she discussed how to leverage technology and high-end branding to help distributors succeed.
For more information about Red Aspen, its products, and more, visit redaspenlove.com or follow them on Instagram @redaspenlove.